Gaddis Gaming — High end gaming

After the launch of their prototype table topper, Gaddis Gaming was looking for an influx of funding to take their product to the next level. The plan was to fully redo the branding and product to position the company for a successful Kickstarter campaign.

Scope of Work

I created the entire brand identity system, designed the guard rails on the product itself, and created and managed the launch of the Kickstarter campaign.

Appealing to the Gamer Community

Table top gaming, such as D n’ D and Warhammer 40K, is a big deal within a niche market. Gamers are looking for a quality product that extends the realm of fantasy that they are playing in. Combining this with a clean, modern aesthetic, we were able to create an identity that stuck.

Brand Iterations

Different iterations of the brand were worked through to try and highlight particular attributes to connect with the people who would be Gaddis’s customers.

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#001

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#002

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The Gaddis Gaming Table Topper

Being a Kickstarter campaign, Gaddis was still finalizing its products details and wanted to offer custom guard rails to add more value for it’s supporters.

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